m.d.hunter63@hotmail.
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- Joined
- Nov 5, 2025
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- 8
Just curious, how did Snap On become the standard that all others are compared to? Was it cost? I have Snap On, Proto, Mac tools. I prefer Proto and Mac over Snap On.
A really good friend of mine is a Granger rep here in the DFW and he has told me HF has stolen most of his industrial tool/tool box business. He said he has to focus on pushing tools HF doesn’t offer like Milwaukee everything.Yeah man, maybe for mechanics they are a standard and especially because mechanics are everywhere on social media so Snappy gets even more exposure. But here in industrial land Snappy isn’t even a consideration.
Good points. The "yard stick" is sometimes trade specific. I am wiring an entire house myself. I took a household wiring class at my community college. Rather than raid my auto mechanic's boxes, I bought Klein.It depends on your industry. Mechanic-wise, SO is a standard. When I was working the bridge, the standard was Williams (which is now owned by SO). To many electrical trades, the standard was Klein. Tesco if you work on trains. Dräger or Agilent for Hazmat. Etc etc etc...
It all depends on who's back you're using them to do a job or earn your keep.
No it's not. Snap on is profitable and growing. People here don't like the sales model because it's not designed for us. It works great for the people it was designed for and has some side benefits for Snap on.It's getting harder for SO to use that sales format to maintain the image of prestige they had.
HF owns the homeowner tool market. But Snap on never ever had that. HF is just replacing Sears Craftsman, and in almost all the exact same ways and in so many ways with better quality, more competitive tools. The one thing Sears had that HF will never have are sheets and housewares in sufficient quality and quantity to keep our wives busy while we shop for tools. Sears was a family store for us growing up. HF is like a woman repellant. Kinda like the way Yankee candle or Michaels is for me. The smell of those stores makes me flee. Its like they get in in the morning and spray the entire store with that potpourri "man-away" smell.HF owns the US toolbox market. Import tools that last are eroding the new sales.
Not dead yet, but they need to reach beyond the tool truck and directed sales into the mass market to survive another century.
That's what I thought, too.The standard to whom, and where is an important question.
It depends on your industry. Mechanic-wise, SO is a standard. When I was working the bridge, the standard was Williams (which is now owned by SO). To many electrical trades, the standard was Klein. Tesco if you work on trains. Dräger or Agilent for Hazmat. Etc etc etc...
It all depends on who's back you're using them to do a job or earn your keep.
Good point here. I have a set of Klein screwdrivers that get a lot of use on "honey do" projects around the house, often electrical. I don't use them on vehicles cause I don't like cleaning grease off the soft handles. I have a nice set of Felo's for that. I needed a set of SAE combo wrenches for my 5th wheeler tool set. I went with Tekton. No need for Snappy. Horses for courses, I say.Good points. The "yard stick" is sometimes trade specific. I am wiring an entire house myself. I took a household wiring class at my community college. Rather than raid my auto mechanic's boxes, I bought Klein.
But to my earlier point, Klein are decent US made tools, readily available in places where electricians shop. Are Klein screwdrivers the best screwdrivers? I would say no. Maybe not even in the top 10. Cutters are the meat and potatoes of electricians tools. Does Klein make the best cutters? I think Snap on make really nice cutters, hard wearing and sharp, but double the price of Klein. I accidentally cut thru a hot line a few weeks back and ruined a set of Knipex cutters. So what are the "right tools"? For electrical, my vote is/was "not snap on". But that doesn't stop me from comparing Klein or Ideal tools to Snap on's versions.
Not true.Probably because they were the first brand to come to you. Meaning the first tool truck.


Snap-On is not “the biggest hand tool manufacturer in the world”.Oh please. So much cultural identity wrapped up with Snap on in GJ. Put price aside for a second:
Snap on is the yardstick for hand tools (+) because they are the biggest hand tool manufacturer in the world. They dwarf some of our favorites. Last I looked they were a $5B/yr company with strong profit margins. Unlike other US 20th c tool manufacturers, Snap on continuously innovated or bought innovative designs/companies, resulting in the revolutionizing many of the tool forms we all use. They have an enormous library of patents, which their 20th c competitors never had.
In objective testing, Snap on tools dominated for decades. Only recently has there been any serious competition for strength, quality etc, which I think is exactly where the OP is coming from. Viewed from a lens encompassing only the last few years, Snap on is "one of" the top brands. Now some of that has to do with tool manufacturers designing and building for the tests. Example: A thicker wrench will almost always be stronger than a thinner wrench. Snap on defaults to the smallest possible profiles, thinnest, shallowest sockets, yet still retaining industry leading or near industry leading strength.
When you look at marketshare, Snap on has a broad international market, consisting of auto mechanics, and industry alike.
In terms of GJ tool reviews, Snap on is literally the biggest kid on the block, un-ignorable in any tool comparison. If I could wave a magic wand and remove price, my guess is, most of you would have nothing but Snap on. There are only a few products in their line up where one could say objectively, another manufacturer's tool is better.
Take size and market share out of the equation for a minute: In terms of utility and quality alone, I think Koken is notable. They are very much like Snap on in terms of curiosity and continuous innovation. They just have nowhere near the catalog size, marketshare, distribution network etc. Take all that away, Koken is producing innovative hand tool technologies (like wobble plus) that other manufacturers will eventually copy if they haven't already. I think for specific tools, sockets maybe, Koken would be an excellent choice as a yardstick.
Here's my personal beef: Here on GJ, people tend to advocate solely for value. "Brand *** is good enough. It turned the bolt and that's all that's needed". Which is fine, but it dominates absolutely every thread here. One problem with only talking about tools in terms of value is that the value changes over time. The other problem with value is that it's specific to that individual's experience. So what presents as good value to one person, based on their real world experiences, could be absolutely rubbish for someone else. Just saw @MaverickDMD 's post above. There it is!
| Revenue | |
|---|---|
| Operating income | |
| Net income | |
| Total assets | |
| Total equity | |
| Number of employees | c. 13,000 (2024) |
| Revenue | |
|---|---|
| Operating income | |
| Net income | |
| Total assets | |
| Total equity | |
| Number of employees | 48,500 (2024) |
Yea makes sense so now he knows they never going to call out or take a sick day since they got a huge bill due to the snap on truck each week.Funny story, that I overheard came from a car dealership, the head honcho snorted and said I would never hire any mechanic that did not have a complete snap-on toolbox and it better be filled with all snap-on tools. I guess that was his "Standard" for hiring all new mechanics.
Take it for what it's worth, his words not mine.
Snap-On is not “the biggest hand tool manufacturer in the world”.
Snap-On Incorporated.
Revenue US$4.71 billion (2024)
Operating income US$1.35 billion (2024)
Net income US$1.04 billion (2024)
Total assets US$7.90 billion (2024)
Total equity US$5.39 billion (2024)
Number of employees c. 13,000 (2024)
Stanley Black & Decker Inc.
Revenue US$15.4 billion (2024)
Operating income US$561 million (2024)
Net income US$294 million (2024)
Total assets US$21.8 billion (2024)
Total equity US$8.72 billion (2024)
Number of employees 48,500 (2024)
Harbor Freight is a private company, so one has to go by estimates, but even Harbor Freight is potentially larger than Snap-On as a brand, and Harbor Freight only operates retail locations in the USA.
While regular Stanley branded tools don’t have the same reputation as Snap-On, the Stanley owned MAC, Proto, and Facom brands have much higher reputations, and are designed to compete in the same market as Snap-On.
Snap-On Inc. does own some other “lower tier” brands.
Given the higher prices for both Snap-On, and the SO owned lower tier brands, compared to Stanley branded items, it is also likely Stanley produces and sells s much higher number of individual tools over Snap-On.
Harbor Freight likely dies as well.
Snap-On is a mix of brands as well.SBD is a tool manufacturing conglomerate. Not at all a single competitor. SBD owns:
No-one looks to SBD as an industry leader in tool manufacturing, or innovation because, it's not one brand, but a mix of brands with different designs, quality levels and price points. You might compare a Snap on wrench with a Facom or Proto wrench.
- Stanley Tools
- USAG
- Facom
- Proto
- Mac
- Craftsman
- Sidchrome
You might know this: Does Proto or Mac make more wrenches than Snap on? I saw a YouTube video about Elizabethon TN. They make 6000 snap on wrenches/day.
Gotcha. But pretty sure no one is comparing tools thinking about Williams or Bluepoint being the tools to beat. Snap on is a brand, just like PROTO or Stahlwile.Snap-On is a mix of brands as well.
Snap-On is;
Snap-On
Blue-Point
JH Williams
Bahco
Lindstrom
ATI
Norbar
Sturtevant Richmont
Sun
Eurotools
Irimo
Irazola
Palmera
Acesa
and probably others I don’t know off hand.
Vacuum Grip pliers was also consolidated into Snap-On decades ago.