The jaws, you can see the little "presser" thing that sits behind them. There's a little "cam" mechanism in the hinge that pushes that forward when you squeeze the handles.
Open the handles fully and the "presser" retracts to make space for the clamp's ear to sit between the jaws:
Squeeeeeeeeeeeeeze:
In action:
(My assistant at work.)
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The result, crimped perfectly, and the ear all squeezed in. The sides are pinched in by the jaws and the top of the ear is pressed in too.
Hope that helps explain it.

-Moose.