Installed that exact product in the kitchen at my old house. Basically individual vinyl tile that gets installed similar to real ceramic. You use their adhesive to put the tile down and their grout. You can **** them against each other if you don't want to grout it. Did it so we didn't have to worry about cracking/replacing tiles if something was dropped on it and better chance of what's dropped not breaking as well. It's also quieter and warmer than ceramic while walking on it.
