Well, the price is certainly tempting. The accessory package they are including at that price is nice too.
This is very much a personal thing, but I prefer things that are Made in the USA whenever possible. I didn't see anywhere on their site that mentioned where it was made. Likewise, I don't see any specs about the lift itself, other than how much weight they can hold. How are the ramps constructed? What gage of steel? What brand of pump/motor? What H.P.? 110/220? Are the drip trays steel or plastic? Is it spray painted, or powder coated? etc. etc. It would be nice to know more about them than they are telling you.
So while the website doesn't tell you, at that price, it might warrant a call to get some details. That way you could really compare apples to apples when looking at other brands.