John Timmins
Well-known member
A retired Snap On dealer said he figured there would be one some day.
That's way too much for a HF ratchet. Wtf.Sure, can you imagine the look on the driver's face after he makes a stop just for you to purchase a $9.99 ratchet then you hand him a 30% off coupon printed from the internet.![]()
if you complain, maybe he'll throw in a free flashlight or microfiber towels.That's way too much for a HF ratchet. Wtf.
I should hope so.So far with HF, I have been able to pay in cash.
working at a parts store part-time on the weekend, we do, but it's pretty rare. I've gone and gotten gas tanks filled for welding. sometimes a tech broke a specialty tool, or a floor jack just broke and they need one fast. but typically, no.Maybe he meant more like a truck that shows up at events promoting Harbor Freight products. Maybe even something like an "ICON Experience" and tool demos.
However, if he meant a truck that goes around selling tools all day, isn't there already competition from the auto parts chains? I thought NAPA, Autozone, and O'Reilly etc delivered tools as well as parts to the shops in their service area?

I think you overestimate Harbor Freight.I've mentioned that concept before, and I still think it is a possibility. Since HF doesn't have to worry about competition with their stores (it's not a franchise), they have the freedom to do it. The trucks would belong to HF and the drivers would be HF employees, though dedicated to the truck and hired with experience as techs, etc. I'd expect that it would be based on using the stores as an inventory hub. They'd have to expand their product lines in various spots (which they have been doing over the last few years anyway), and they'd have to sell singles of just about everything. Have an app where you could add special orders or warranty requests. Sell the Icon and USG storage, have traditional financing at non-predatory rates, offer all truck customers the equivalent of Inside Track membership and have a reward program like Tektons.
I think it would work![]()
Harbor Freight needs one here!Snap On never had a retail store, in every crappy shopping center In America.
Maybe they missed out![]()
I don't think I do at all. But then, I'm not captive to the truck-loyalty thing. I have no issue with the tools overall (and SO generally being the best of them), but find the business model bizarre and borderline predatory (SO being the worst). I don't think it exists anywhere else in the world.I think you overestimate Harbor Freight.
Actually, Snap on had one retail store in the early 1990's. It was in Albuquerque, NM.Snap On never had a retail store, in every crappy shopping center In America.
Maybe they missed out![]()


I figured you'd talk it out and figure out why it's probably a bad idea.I don't think I do at all. But then, I'm not captive to the truck-loyalty thing. I have no issue with the tools overall (and SO generally being the best of them), but find the business model bizarre and borderline predatory (SO being the worst). I don't think it exists anywhere else in the world.
A big barrier is the cost of the truck and fuel to run it. They'd have to do something small and more efficient - If Rivian wins their freedom from Amazon exclusivity, an electric truck similar to a Sprinter might be a good fit. You have to sell a LOT of tools to generate enough profit to cover the truck - like $5K a month of gross profit for a $100K truck over a couple years. That probably means $5K a week in sales to just break even on the truck. Triple that (maybe quadruple it) to cover the guy on the truck and make back some money.
...aaaaaaaaand all that is probably why HF hasn't done it. It would be hugely capital-intensive and their profit model probably can't close the loop, even if they stuck to the Icon line.
I think you’re right. No disrespect to anyone here, but I have never seen people talk up Dollar General the way they have it’s tool analogue.I think you overestimate Harbor Freight.
That's not the same thing as overestimating HF...I figured you'd talk it out and figure out why it's probably a bad idea.
It's not like HF can run a truck cheaper than SO. The fixed overhead would be the same for the truck itself. Except now they have a salaried or hourly employee (on your model anyway) with benefits that gets paid regardless.
I'm aware of the model. This is why it so often winds up being a bit slippery. SO is pretty demanding of the franchisees in terms of minimum buys, trucks, etc. so they're on the hook to cover a pretty big nut all the time.The SO franchisee doesn't collect a paycheck. He pays himself from what he sells. His rig always looks sharp but sometimes he goes hungry.
It's more like $15K+ a week (napking-math - $5K in revenue is probably just covering the truck). And while the truck would almost certainly be focused on the (higher-priced and presumably higher-total-profit) Icon and similar lines, it's still a good rule of thumb that Icon is likely to cost about 1/3 what the SO equivalent does. That's means there would need to be a lot of stuff going through that truck.It's also easier to make $5,000 a week when your ratchets are $100 than when they're $10.
That's not the same thing as overestimating HF...
The employee is the single biggest cost of the truck, so having regular employee in the seat and removing the middle-man represents a significant reduction in overall operating cost. There's also probably some efficiency in having the trucks be a corporate thing too.
I'm aware of the model. This is why it so often winds up being a bit slippery. SO is pretty demanding of the franchisees in terms of minimum buys, trucks, etc. so they're on the hook to cover a pretty big nut all the time.
There are guys who run trucks of entirely non-truck-brand tools and seem to do OK, so the model is possible. They're marking up from list price, but HF doesn't have a middle-man to deal with beyond the factory.
It's more like $15K+ a week ($5K in revenue is probably just covering the truck). And while the truck would almost certainly be focused on the (higher-priced and presumably higher-total-profit) Icon and similar lines, it's still a good rule of thumb that Icon is likely to cost about 1/3 what the SO equivalent does. That's means there would need to be a lot of stuff going through that truck.
So net: I do think the model is possible, but I think the up-front capital is high enough that they wouldn't take their eye off expansion of stores.
My thoughts exactly, like the schwan's man " or women" coming down the road to a residential houseHF is a consumer grade store, not a professional one. The truck would have to target personal homes, and that entire concept is absolutely absurd.
Uh, that's not cosmoline. It's the stench of prematurely rotting screwdriver handles.If there were a HF truck, you would be able to smell the cosmoline coming for a mile..lol
That's the Craftsman truck.Uh, that's not cosmoline. It's the stench of prematurely rotting screwdriver handles.

good idea, unless he tells you he has Candy.... then get in the vanAt my first job we had this guy who would come by in a plain white van and he was loaded with HF tools and any tools from the stores that he got cheap. Would sell for a profit. I never bought anything but I knew some who did lol. I was not going anywhere near a white van in the hood even with tools lol. I don’t trust people like that.
No DOT numbers, no insurance, etc.At my first job we had this guy who would come by in a plain white van and he was loaded with HF tools and any tools from the stores that he got cheap. Would sell for a profit. I never bought anything but I knew some who did lol. I was not going anywhere near a white van in the hood even with tools lol. I don’t trust people like that.
My mistake.That's the Craftsman truck.![]()
