I would love to meet these dealers you guys talk about. I have a good relationship with my dealer and know what his markup is and margins. He sells every box he touches for within 10% of list.
Lemme guess, SO truck is pretty much the only one that visits your shop.
IMHO, it’s the biggest downfall of protected territories when you’re a buyer, obviously ZERO Competition with any other SO Dealers, and if you don’t have any other trucks servicing you, whoever does is free to charge what they want. I think what helps my area out is we have a MAC guy who is more than willing to wheel & deal on boxes….he’s converted a lot of SO guys over to Macsimizers and Matco seems to do well too. Hate to call them crooks, it’s their business to run as they see fit. Franchisee pays Well below MSRP obviously, and on top of that there are rebates, promotions, specials, etc.. thing is they are not obligated to pass them on. Some dealers see those promotions as a promotion to pass on, other see it as “hey, maybe I’ll get that new Harley I was looking at”. Best analogy to use when dealing with truck boxes is New car shopping. Only difference between the two is there aren't any commercials on TV or mailings telling you there's a $1,000.00 GM Customer Loyalty Bonus on top of a $4,000 buck trade in rebate and such.
My old SO Dealer quit…and even when I met another SO Truck guy he gave me a quote on a KRSC100 WELL above 10% off…. Like anything else, your market is different then someone else market. Its why I feel the best place to buy any toolbox new or used is off a truck. If your franchisee doesn’t deal, then I can see why people turn to CL.