As a general rule I think it's just good to reuse whatever you can and try not to overuse. How can anyone think this is a bad thing? No one looks back on the native Americans and thinks they were stupid for "using the whole buffalo". Yet people who exhibit such behavior nowadays are regularly ridiculed as hippie-tree-huggers. What gives?
Shouldn't we, again as a general rule, encourage using less rather than using more? We can't save resources all the time but might as well do so where we can, no harm in that. True, there's not a paper shortage, but that's not the point. What about the pollution created in manufacturing paper towel, the plastic it comes wrapped in, the fuel burned in transporting it? Shouldn't we try to reduce that even if that reduction is minimal? And what about the added benefits of trees - namely their absorption of CO2 and production of O2 or the fact that they provide a habitat for creatures and help create a symbiotic ecosystem? I for one love nature and wish there was a whole hell lot more of it (maybe I'm just tired of living in this damn concrete jungle).
And you're totally right about the TV thing and IMO that actually bolsters the argument that you should conserve paper towels (or anything else). The idea that because you are wasteful in one area means you should also be wasteful in another is ridiculous. Personally, I prefer to conserve where I can and hopefully that makes up a little for some of the other times which I can't or don't want to. For example I use biodegradable engine oil for my daily driver which gets pretty good gas mileage, yet I regularly burn up tons of fuel, rubber, oil...etc when I take my other car to the race track. I don't really see the racing as a reason why I should also drive a car that gets 8 mpg. My mentality is that you can have your cake and eat it too
Sorry for the rant
**EDIT**
Just so its blatantly clear, I'm not looking to argue, just voicing my opinion. Also not trying to force my opinion on anyone else. We're all adults here and we all have opinions and I'm just trying to explain mine and show that for me it's all or none, like anything there's usually compromise involved.