What makes me worried about Matco is the total lack of dealers in my area. I live in a suburb of NY City, and there is NO Matco dealer in the county as of recently. But after talking with my former dealer, and the Matco District manager, it is clear that it's not just my immediate area without a dealer. There's no dealers in the Bronx or Manhattan either, as well as several other neighboring counties. BTW, it's pretty much the same for Cornwell. But you see Snap-on trucks everywhere, and the occasional MAC truck.
I do not live in some back-woods area. The county I live in has one of the highest per-capita incomes (if not THE highest,) in the nation, and it is not rural and spread out. There are lots of car dealerships, and private repair shops, not to mention other potential buyers like municipal garages and airport service. My Snap-on guy is a multi millionaire. It would seem to be prime turf for a tool dealer....yet no takers from Matco or Cornwell.
Clearly, if Matco and Cornwell want to stay in business, they need to do more to attract dealers, and make the "deal" somehow better for them. And they also need to make it easier/less expensive for new dealers to start up.