Weird, my Sams has it for $15 and $20... saw them the other day, I just have no need for more Chinese screwdrivers or a pass-through socket set. The various Keter things they had caught my eye though.
(not a bad deal actually...those taiwanese (assumed) extreme access sets are about 20-25 bucks, and I assume the screwdrivers are chinese so 10 bucks is within chinese driver prices. If the drivers aren't chinese then you got a deal!)
Those screwdrivers were some of the better ones we had for the shop tools. I usually just buy cheap for the shop because they get lost before they break or wear out. Everybody loved those channelock ones from sams. Kept a few extra sets on the shelf too to replenish the box. That was a few years ago, didn't know they had them again now.