I’m having an issue multi quoting but I’ll give my experience with a couple of the replies.
If you are buying an expensive ($400+) faucet & go to Ferguson, you can set an appointment and go to the showroom. Don’t buy from this salesperson. You’ll pay full retail, and may walk out with much more than you intended to buy. Showroom salespeople are usually attractive, well educated, well trained young ladies that are very good at what they do. When making a purchase at Ferguson, know what you want by model number, the retail price, then try to negotiate a better price at the counter. You’ll need to know exactly what you want when you go to the counter. They aren’t going to bring out six faucets and let you choose. build.com is probably the most economical way for a laymen to buy from Ferguson.
Sprays - they all have pretty cheesy spray attachments. I have a very expensive Kohler in my house and I’m sorta okay with it. If you don’t need/use a spray, don’t buy a faucet with one.
Grohe is more mainstream today than they were 20-30 years ago but long term parts availability & CS is something to consider. They are a well built faucet but I would not consider their lowest priced models, or any other brand besides Chicagos, for that matter. Chicago makes nothing with budget in mind.
If you plan on living a long life at that home, aesthetics are second to quality, never want to deal with it again, & don’t mind $1K+, Chicago deserves consideration.