sberry
Banned
Whats that to do with how good the wrench really is considering its price?
Whats that to do with how good the wrench really is considering its price?
What tools are icon going to be cheaper than? From the looks of it other than snap on and cornwell the prices seem like they will be the same or similar to the exact same tools from all the other Asian tool importers.
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Do we know what the price point is on the new Icon ratchets, sockets, wrenches?
Only in compression to the tools made by the same OEMs already on the market. kolbalt,Milwaukee,dewalt, are probably the closest in price and similarity. I do not know all the brands making tools at these location but those three seem the most similar. Any cheaper than those brands I suspect they will be taking a loss.Do we know what the price point is on the new Icon ratchets, sockets, wrenches?
who needs economics classes when there's this thread?
Do we know what the price point is on the new Icon ratchets, sockets, wrenches?
The battery load tester has been outstanding and at 50$ it pays for itself about every use.
sberry, Is the battery tester you are referring to the carbon pile load tester?
Maybe they are targeting my son.
He's thinking about going into automotive repair, he likes saving money (because he has to) and he likes shopping at HF.
Besides, $99 is a "lot of money" to pay for a certified torque wrench, that can be re-calibrated?
The "leading tool truck" model is 4x that price.
Yes. I saw their icon brand torque wrench and it was a very nice unit.. But way overpriced for harbor freight brand.


Realizing that this thread along with the one i started when i saw the ICON tools first hand at November's SEMA show have gone to **** with hijacks about everything else but the tools, the quote above sums up the biggest challenge facing the ICON brand.
Harbor Freight could release the best made tools in the world but, because it's harbor Freight, people will prejudge the tools without ever using them. Yep, I think that about does it until the tools actually show up around April-May. [emoji481]![]()
$99 is about a day's pre-tax wage for a lube tech / apprentice. So I'd call that a lot of money.

Maybe it's all relative, since $99 buys two bags of groceries, or a so-so pair of leather work boots.
Hopefully my son will focus more on making money wrenching and less obsessing for the best deal on tools, since for the most part, any will get the job done, now days.
And what do you think the prejudge came from?? Good grief h.f. made their bed based on what they have sold in the past. Cheap tools at cheap prices. I.e you got what you paid for.
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I'll give your son this advice based on personal experience as my father was a professional mechanic with his own shop and me owning a napa store and full machine shop for many years.( sold millions in parts and services to professional shops) your son needs to buy the best he can afford as they will last longer and give the best performance. Most important do not work for or if self employed do not discount work or advertise as being the cheapest on anything. Charge on the upper end of prices and do only quality work with quality parts.. if you go the other route and discount work you will attract the discount ("cheap skate" ) person who will tell their friends about the great deal they got and to bring their cars to this guy. ( people love to talk about the cheap deal they got) and you will have nothing but problem cheap customers and you will fail or eek out a living turning wrenches. Quality or premium work is where the money is and this the customer you want. I have recommended shops to customers for years and would never recommend a shop that does "cheap" work as that translates into a shop having to cut corners in many areas including tools. H.f. is not where professionals buy their tools. That doesn't mean snap on either but if you are a professional act like one and charge your customers like one. Now will harbor freight come out with better tools? Time will tell, but they have a well earned reputation to overcome.Maybe it's all relative, since $99 buys two bags of groceries, or a so-so pair of leather work boots. [emoji481]
Hopefully my son will focus more on making money wrenching and less obsessing for the best deal on tools, since for the most part, any will get the job done, now days.
The point is not to make out ok.. the point is to excell and quality tools are part of this.I think he will make out ok as long as he knows the proper tool for the proper joband not stuck with a tool snub mentality... It's never the tool, it's all about the person using the tool...
$99 is about a day's pre-tax wage for a lube tech / apprentice. So I'd call that a lot of money. The tool truck is way more expensive but lets him make weekly payments. I'm not suggesting getting buried in debt is a wise idea for him or any other guy just starting out but if that is the target market for these tools then HF needs a financing option if we are talking about close to SK prices.
I like that their torque wrench is 90 teeth. Tekton's is 36 but it's $40. A US made CDI is $120 and the Carlyle digital is $129.
Maybe SBerry is correct. They are targeting the SK level. I have plenty of tools made in Taiwan but they were significantly cheaper than the US made equivalent. Once that spread narrows I pick USA.
At the end of the day if the 10 piece wrench set is $100 I think they will sell reasonably well. But based on the announced roll cab pricing I think the wrench set is going to be $200. At that price point I think there are better options.
Time will tell.
And what do you think the prejudge came from?? Good grief h.f. made their bed based on what they have sold in the past. Cheap tools at cheap prices. I.e you got what you paid for.
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)Very true...except snap on is the not the same quality as sk in general. Sk is good but snap on is above. The question is the added cost worth the value..SK is Snap On quality without the mark up for the name and truck delivery. HF targets Snap On because there is a larger price gap and more name recognition.
SK is known for quality at reasonable prices. Snap On is known for quality at inflated prices. Who's market would you target?
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Yes, the carbon load tester. We used it on a hundred, probably more batteries and ran it against another tester, perfect. Really takes the pain out of getting one at that price and makes the return on investment really hi.
Tools or tool shopping is really different than when we started. I bet the new wrench set is closer to 50 than 100? But when I start I looked on the trucks and made lists, **** I hit 14k and half way thru the giant set Sears had for 3k. I was a little disapointed when they came in 1980, they were not the same as the older ones I had. I figured I would upgrade some but it wasnt that big a deal and scored a lot from a couple sales after the fact for duplication, bought a few things along the way.
It was worth it to get going fast with a master set at the time. Then it was pretty much Sears or the truck with a little parts store in between, there was some SK.
Now there decent stuff,, as good or better than Sears on the shelves of several different stores and super sale sets are such a bargain any cheaper and they would pay you to carry them to the car. Yes,,,,, there are some trinkets but it's really free and they are useful too. A lot of it I used for a career, once I replaced a few sickets they had problems with all worked. A lot of that stuff a guy needs when needed, a few pieces never used but not used every dayfor most guys, huge wrenches, big sockets etc.
The point is not to make out ok.. the point is to excell and quality tools are part of this.
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Very true...except snap on is the not the same quality as sk in general. Sk is good but snap on is above. The question is the added cost worth the value..
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Do you wrench for a living or in the automotive trade in general? Not my experience do pros use h.f other then a 1 time use sort of thing. Do they all use snap on? Of course not many fine brands out there... h.f. is not one of them... pros using every day tools such as h.f. ratchets, wrenches, sockets and the like? No.. shade tree or others but not pro..Most pros I know readily admit that there are several brands that offer quality equal to that of Snap On. The only guy I know who doesn't, has a huge tool bill he's trying to justify. He also doesn't own any SK, Proto, Wright etc tools. Ironically he does own HF and uses them daily. Lol
My point is that there is a growing demographic of Pros and DIY'ers that feel they are paying a premium for the Snap On status symbol and that's who HF is targeting.
There are plenty of pros using HF tools daily (impact sockets, toolboxes, jacks) so the perception that all HF tools are junk throw away tools that no pro would use just isn't the case anymore.
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SK is Snap On quality without the mark up for the name and truck delivery. HF targets Snap On because there is a larger price gap and more name recognition.
SK is known for quality at reasonable prices. Snap On is known for quality at inflated prices. Who's market would you target?
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Do you wrench for a living or in the automotive trade in general? Not my experience do pros use h.f other then a 1 time use sort of thing. Do they all use snap on? Of course not many fine brands out there... h.f. is not one of them... pros using every day tools such as h.f. ratchets, wrenches, sockets and the like? No.. shade tree or others but not pro..
I think he will make out ok as long as he knows the proper tool for the proper joband not stuck with a tool snub mentality... It's never the tool, it's all about the person using the tool...

I agree it makes sense to target Snap-on in the advertisement because the price comparisons are more extreme. The questions at hand are:
1) Can they overcome their previous (well-earned) reputation for selling just good enough tools for cheap by actually speccing and selling a quality product?
2) If they target SK level quality will they discount it enough for it to be worth trying?
My main issue is the price point. I have no doubt the factories in Taiwan can turn out a quality wrench. Perhaps even as good as a U.S. factory (gasp!). But I'm only interested in it if they save me significant amounts of money. Otherwise I'll just buy USA for a little more and feel good about doing it.
Like many of us here the argument is fairly academic for me personally. I already own more wrenches than some professional mechanics (which I am not) so I doubt even if they are stellar I'll buy any. But I like to know what's available and when someone asks what's best at a certain price point to be able to provide a well reasoned answer.