It is absolutely worth doing a comparison. The variable in the comparison is price and it is blatantly obvious that this is different. The photos show what kind of difference you will get if you spend more on an ATD light.
If you can live with the light output from the HF and think the batteries will last long enough before they wont hold a charge to get your $25 worth, then by all means make the purchase. Otherwise, if you are like me and want to know that 10-15-20 years down the road you can go out and plug it in and fire right up giving excellent light to work on your vintage 2016 car, then you might want to look elsewhere.
BTW I love many HF items, but what kills this for me is cordless... otherwise I'd have 3 of them.