I wonder if the HF ads in Hot Rod and other magazines is a result of the slipping economy?
I had NEVER seen a HF ad outside of the flier I get in the mail. Now, they have two full page ads in nearly all auto magazines. Were they perhaps denied advertising before, and now that magazines need money they let them in? Or perhaps the downturn has sent more people to HF instead of Sears/Lowes/Home Depot and they can now afford more direct marketing?
What's next, commercials?
Specifications from the website ...
From Snap On website
KRA4813D
Features:
Top Mat
Drawer Liners
Tubular Locks
Lock 'n Roll® Drawers
Double Wall Construction
Interchangeable Drawers
Heavy Duty 6" x 2" Casters
Ball Bearing Drawer Slides with Quick Disconnect
Double Slides on Top (Full Width) Roll Cab Drawer
2800 lb. load capacity
From Harbor Freight website
#90320
Industrial quality, all steel construction with chrome handles and trim
Internally welded joints for durability
11,528 cubic inch storage capacity
2900 lb. load capacity
Heavy duty ball bearing slides on all drawers
Lockable drawers (key included)
Four 5'' casters (two fixed and two swivel with brake)
Nonslip rubber mats in each drawer and on top
Rustproof powder-coat finish
I'm guessing durability, better quality control, and more pro-oriented customer service.I understand specs, hell I have a KRL collecting dust in my garage..
my point is, what does the SO box REALLY give someone that the HF box doesnt?
I'm guessing durability, better quality control, and more pro-oriented customer service.

I understand specs, hell I have a KRL collecting dust in my garage..
my point is, what does the SO box REALLY give someone that the HF box doesnt?
I also saw this in my local HF (first time, must be new?)
Item# 94496
56" 12 drawer roll cab
$763.87

I also saw this in my local HF (first time, must be new?)
Item# 94496
56" 12 drawer roll cab
$763.87
Only problem I see with that box is the tall slide out drawer. I would have thought it would have been door that would swing open and have storage for larger plastic case items such as puller sets. With that configuration that is alot of wasted space I think.

The numbers
Snap On box $2595.00
6.5% sales tax $ 168.67
Total Cost $2763.67
HF box $ 399.00
less 20% - $ 79.80
6.5% sales tax $ 20.74
Total Cost $ 339.94
Price Diff. $2763.67-$339.94 ====== $2423.73
1 SO box = 8.1 HF boxes?
technically, since you brought the HF discount into the equation.....SO is running their 25% off right now so that brings their box down a good bit..
just sayin
Snap On has LIFETIME warranty, is made in AMERICA which means allot if you are american, they have a high resale value, you can trade them in just like cars, and if someone sees a technician with a Snap On tool box and tools they feel that the person is a professional, yes you buy the name but you also buy the respect, its like a club in a way, you are in or your not. And the biggie is that you can finance a Snap On box.
And the biggie is that you can finance a Snap On box.

Snap On has LIFETIME warranty, is made in AMERICA which means allot if you are american, they have a high resale value, you can trade them in just like cars, and if someone sees a technician with a Snap On tool box and tools they feel that the person is a professional, yes you buy the name but you also buy the respect, its like a club in a way, you are in or your not. And the biggie is that you can finance a Snap On box.
SO boxes DO NOT hold their value.
Let's do some math:
New SO box - $2600
Est. value after a couple years - $1300 best case. (see CL)
Depreciation $1300
HF Box - $400
Est. value after a couple years - $100
Depreciation - $300
There are reasons to get the SO box but holding their value is not one of them.
I also saw this in my local HF (first time, must be new?)
Item# 94496
56" 12 drawer roll cab
$763.87
SO boxes DO NOT hold their value.
Let's do some math:
New SO box - $2600
Est. value after a couple years - $1300 best case. (see CL)
Depreciation $1300
HF Box - $400
Est. value after a couple years - $100
Depreciation - $300
There are reasons to get the SO box but holding their value is not one of them.

and if someone sees a technician with a Snap On tool box and tools they feel that the person is a professional, yes you buy the name but you also buy the respect, its like a club in a way, you are in or your not. And the biggie is that you can finance a Snap On box.
You're absolutely right, I've always told my wife that when she goes to the dealership for service make sure to check out the tech's individual bay where her car will be worked on and only allow them to work on it if that tech has a Snap-On toolbox and tools. Because ultimately that determines if the job gets done correctly!
You know why I love the pre-Christmas shopping season so much? All those $35k-millionaire auto techs pawning or selling their Snap-On gear on Craigslist because they need the money to buy their kids gifts.
This made me laugh. A lot.
It was a joke right?