That same press was sold under a bunch of different brand names. I have one myself, but mine is "Continental" branded and has dark blue green paint. It's a nice press, but it's probably overkill for the average homeowner/garage tinkerer. I was actually thinking of downsizing mine to a used bolt together HF 20 ton, because I like having a small shop and this one takes up a bit too much space for the amount it gets used. The press is between 5'6" and 6' tall and noticeably larger overall than the HF 20 ton, so if room is an issue for you that's something to consider. I think the last time I used mine for something more than a quick 10 minute job was a couple years ago when I used it to rebuild my truck's manual transmission.
I consider it an entry level press for a real shop or small production environment. It would be right at home in a smaller couple bay mechanic shop for instance. The going rate for buying one is probably different all over, but where I live they go for around 150-$200 usually. Also, if you are someone that needs to move locations periodically, this press has the uprights welded to the top horizontal cross-member, so there's no way to take it apart and transport it easily by yourself like you could do with a HF press which is entirely bolted together (if you buy one of their newer ones).
The only weakness I know of related to these older presses, is over time if the previous owner has done a lot of heavy pressing jobs with it, the large pin holes through the vertical uprights (that the adjustable platform pins go through) can start to elongate and distort a little bit. If the press in your pics has that issue I would pass on it and look for a different one. They aren't usually very hard to find if you have a metropolitan/industrial area near where you live.
