To avoid these ads, REGISTER NOW!

The new $9000.00 Harbor Freight Tool Box.

dogdog

Well-known member
Joined
Nov 15, 2011
Messages
12,711
Guy talks about "working" with HF to demonstrate the product. :headscrat It's an advertisement. Of course it's going to present info in a specific way to further the agenda. Just like a Snap on ad skews things in their favor.






I'd love HF to blow the truck boxes out of the water, on quality/support/price. I'd be happy to buy one. We shall see. I imagine both will find/keep their niche in the ecosystem.


Yea if you read the ending comments sections he is addressing this regarding advertisement vs a honest Review...... also an interesting point about the customer Stockholm syndrome.. some people have... which shows a lot of people in this thread. has that.. about 99% automatically just bash the tool box without seeing it just because it's HF... talking about "Full Auto Bitching" Mode on Auto. LOL .... FWIW, I think there is a reference some where these ICON box are design in America, just manufacture in China as most tools these days....... maybe....


Post-Purchase Rationalization...
This Cognitive bias is also sometimes called "Customer Stockholm syndrome" After buying something expensive we tend to seek reasons that confirm we were right in our choices. Everyone wants to believe the buy was worth the money.
 
Last edited:
To avoid these ads, REGISTER NOW!

dacan23

Well-known member
Joined
Apr 15, 2014
Messages
2,804
Location
RI
Here is the reasons why I don't think these will do well.

Tier 1 - The tool truck brands are very nice boxes and carry the highest price tags, sure some benefits to working with a dealer, etc. But part of their allure, is the prestige of having it, same as a Ferrari, Rolex, best iPhone, etc.

Tier 2 - In the next tier are many very good brands which are just slightly less in overall quality. People that buy these want a very good box but cant justify the tool truck prices.

Tier 3 - Higher grade prosumer boxes.

Tier 4 - All the garbage.

The Icon boxes look to be Tier 1a, the USG Series2 are Tier 3 we'll say.

The Icons no matter how good will ever be Tier 1, no one is going to be jealous of someone else's Icon boxes. They will think they are a fool for paying a that much for a HF product over things that might be comparable in Tier 2. They will be seen as you think your at tool truck level but too cheap to pay that price for the extra 5-20% quality. Its like Hyundai trying to say they have a super car as good as Ferrari yet half the cost, its still going to be a freaking Hyundai and never a Ferrari. They will be viewed as poser boxes no matter how good they are.

Outside of big dealers, in most mom & pop shops they have a variety of brand boxes and quality, I have seen mechanics buying even the Husky ****. Even my father a master tech who worked at dealers most his life had several tier 1/2 brands. Some of the young guys who spend more than they make on tools and boxes had monster tool truck setups. The market for these is very small I think.

Imagine a big BMW dealer, everyone has Snap On & Matco boxes, and then a new guy comes in and he buys an Icon setup. Just the social thinking and interactions is deterrent enough to buying them lololol
 

dogdog

Well-known member
Joined
Nov 15, 2011
Messages
12,711
Here is the reasons why I don't think these will do well.

Tier 1 - The tool truck brands are very nice boxes and carry the highest price tags, sure some benefits to working with a dealer, etc. But part of their allure, is the prestige of having it, same as a Ferrari, Rolex, best iPhone, etc.

Tier 2 - In the next tier are many very good brands which are just slightly less in overall quality. People that buy these want a very good box but cant justify the tool truck prices.

Tier 3 - Higher grade prosumer boxes.

Tier 4 - All the garbage.

The Icon boxes look to be Tier 1a, the USG Series2 are Tier 3 we'll say.

The Icons no matter how good will ever be Tier 1, no one is going to be jealous of someone else's Icon boxes. They will think they are a fool for paying a that much for a HF product over things that might be comparable in Tier 2. They will be seen as you think your at tool truck level but too cheap to pay that price for the extra 5-20% quality. Its like Hyundai trying to say they have a super car as good as Ferrari yet half the cost, its still going to be a freaking Hyundai and never a Ferrari. They will be viewed as poser boxes no matter how good they are.

Outside of big dealers, in most mom & pop shops they have a variety of brand boxes and quality, I have seen mechanics buying even the Husky ****. Even my father a master tech who worked at dealers most his life had several tier 1/2 brands. Some of the young guys who spend more than they make on tools and boxes had monster tool truck setups. The market for these is very small I think.

Imagine a big BMW dealer, everyone has Snap On & Matco boxes, and then a new guy comes in and he buys an Icon setup. Just the social thinking and interactions is deterrent enough to buying them lololol

dam tool boxes for some garage junkies are like shoes for women.... it's never about the functionalities or needs, its always about the accessories .... or name brands in this case....
 

2ndGearRubber

Well-known member
Joined
Mar 24, 2014
Messages
14,185
Location
Pittsburgh
Yea if you read the ending comments sections he is addressing this regarding advertisement vs a honest Review...... also an interesting point about the customer Stockholm syndrome.. some people have... which shows a lot of people in this thread. has that.. about 99% automatically just bash the tool box without seeing it just because it's HF... talking about "Full Auto Bitching" Mode on Auto. LOL .... FWIW, I think there is a reference some where these ICON box are design in America, just manufacture in China as most tools these days....... maybe....

Post purchase rationalization works both ways. Why spend all that on snap on? It's obviously a waste of money as icon meets my theoretical needs. Of course, the same can be said for icon compared to us general.


Everybody thinks their decision is the defacto correct one. Imo, the idea that there IS a correct answer, universally, to the tool box question, is an inherently flawed premise. There is no one box, that is the best in all circumstances.



I for one, will gladly replace my stuff with Icon, if it feel it meets my needs. I said the same thing about the us general stuff too. So far, I feel snap on meets my needs. Lista/vidmar was the runner up FWIW. If I can kick snap on to the curb, I'll do so. Just like I kicked my old solus to the curb with a autel 906.



Personally? I think they'll be a hard sale with a US general right next to it. JMO, most people who disregard HF, do so because the HF business model is based on cheap imported tools. Are there gems? Absolutely, but to say HF doesn't also sell some straight up junk is dishonest. I dont believe high quality and HF are mutually exclusive, some of their stuff is great. But it isnt unreasonable for buyers who associate HF with cheap stuff, sometimes of dubious quality, to assume their boxes will also be of low quality. No different if Stanley from Walmart decided to compete with Proto, they have to overcome expectations as they move upmarket.
 

zktk01

Well-known member
Joined
Dec 22, 2016
Messages
809
Location
KY
The Icons no matter how good will ever be Tier 1, no one is going to be jealous of someone else's Icon boxes. They will think they are a fool for paying a that much for a HF product over things that might be comparable in Tier 2. l

I guess HF is going to test this theory. They will either succeed in building a brand, or end up rolling back prices to move them.
It will be interesting, if they have to cut prices drastically they will kind of
will be killing the pro grade claim.

I am going to buy a US general when they go back on sale.
 

m6z

Well-known member
Joined
Sep 13, 2019
Messages
2,325
Location
Missouri
Imagine a big BMW dealer, everyone has Snap On & Matco boxes, and then a new guy comes in and he buys an Icon setup. Just the social thinking and interactions is deterrent enough to buying them lololol


Wow. Insecure much..
 

Mikeske

Well-known member
Joined
Apr 28, 2017
Messages
2,131
Location
Washington State
I am thinking that the new Icon boxes will fill a certain niche in the market. No they will not go against the truck brands as much as get the fugal people that need something that is more heavy duty then the US General line. With coupons and all it will be at could be possibly at a fair price for something that will stand up for years of usage.

I worked for over 35 years out of a 27" Waterloo roller box and top box and never went with the truck brands as I always felt that the truck brands were way overpriced for steel cabinet on wheels that only stored your tools. After I retired sure I replaced my Waterloo as it was overloaded and beat all up and still I did not need a truck brand and bought a US General toolboxes.

Almost nobody has even seen the new Icon boxes and all ready have they started to say this and that. I want to see, touch, feel and test anything I might be interested in to say that it is trash before hand is like you want to see the cow that your steak came from before it is slaughtered.
 

ChrisLS8

Well-known member
Joined
Jan 16, 2015
Messages
1,964
Here is the reasons why I don't think these will do well.

Tier 1 - The tool truck brands are very nice boxes and carry the highest price tags, sure some benefits to working with a dealer, etc. But part of their allure, is the prestige of having it, same as a Ferrari, Rolex, best iPhone, etc.

Tier 2 - In the next tier are many very good brands which are just slightly less in overall quality. People that buy these want a very good box but cant justify the tool truck prices.

Tier 3 - Higher grade prosumer boxes.

Tier 4 - All the garbage.

The Icon boxes look to be Tier 1a, the USG Series2 are Tier 3 we'll say.

The Icons no matter how good will ever be Tier 1, no one is going to be jealous of someone else's Icon boxes. They will think they are a fool for paying a that much for a HF product over things that might be comparable in Tier 2. They will be seen as you think your at tool truck level but too cheap to pay that price for the extra 5-20% quality. Its like Hyundai trying to say they have a super car as good as Ferrari yet half the cost, its still going to be a freaking Hyundai and never a Ferrari. They will be viewed as poser boxes no matter how good they are.

Outside of big dealers, in most mom & pop shops they have a variety of brand boxes and quality, I have seen mechanics buying even the Husky ****. Even my father a master tech who worked at dealers most his life had several tier 1/2 brands. Some of the young guys who spend more than they make on tools and boxes had monster tool truck setups. The market for these is very small I think.

Imagine a big BMW dealer, everyone has Snap On & Matco boxes, and then a new guy comes in and he buys an Icon setup. Just the social thinking and interactions is deterrent enough to buying them lololol


That's all assuming the quality and reliability isn't the same or better than tool truck boxes. At this point and for quite a while it will all be speculation. Look at Genesis, they are boxing at levels much higher than their namesake (Hyundai) would suggest. I guess if you are including brand recognition into Tier 1, which honestly is just stupid vanity then I suppose you are correct.
 

jgromada

Well-known member
Joined
Oct 13, 2011
Messages
1,017
Location
Maryland (between DC & Balt)
e
Imagine a big BMW dealer, everyone has Snap On & Matco boxes, and then a new guy comes in and he buys an Icon setup. Just the social thinking and interactions is deterrent enough to buying them lololol

Sorry I call BS on that statement. I have a relative who is service manager for a BMW dealership down in Florida. He says there are a bunch of guys who have HF boxes now! No one judges anyone on the boxes they buy, at least not there. Tools are way more important according to him and more than the what the mechanic can do.
 

TangoFoxTrot

Well-known member
Joined
Jan 23, 2009
Messages
1,961
I'm not a HF hater, but I think this is a bridge too far.

I would definitely buy a nicer HF toolbox, I'v seen them in person and they are a lot of bang for the buck, but hell no on a $9,000 one.
 

Brownsfan

Well-known member
Joined
Apr 16, 2012
Messages
5,975
Location
Cleveland Ohio
I see a lot more US General boxes getting sold if the no interest financing is a purchase a certain dollar amount type of thing. Like any purchase over 1000 gets you 6mo no interest. 2000 gets you 12 months and so on. If its only limited to Icon then the prices are going to have to come down. For example right now on Strictly toolboxes. Com there's a 72in wide and 30in deep with a hutch for 4200 with free delivery. Not sure on the rest of the specs but that's cheaper than the Icon 56 with hutch. They a re e going to have to come.back down to the original pricing they stated a year ago. Then couple those prices with free shipping and no interest financing. That would have been a home run.

https://www.strictlytoolboxes.com/tool-vault-elite-72-17-drawer-tool-cabinet-with-hutch.html
 
Last edited:

Yarpo

Well-known member
Joined
Feb 11, 2017
Messages
1,356
Location
Minnesota
Imagine a big BMW dealer, everyone has Snap On & Matco boxes, and then a new guy comes in and he buys an Icon setup. Just the social thinking and interactions is deterrent enough to buying them lololol

Most high end luxury dealerships have all their boxes built to match for the dealership and the ones here in MN that I've been in or worked in, none of them provided Snap On or Mac/matco. The Mercedes dealership I work at provides everyone with Rousseau tool boxs, built in Canada. Oh, and the the tech next to me has a Husky tool cart so....
 

2ndGearRubber

Well-known member
Joined
Mar 24, 2014
Messages
14,185
Location
Pittsburgh
Most high end luxury dealerships have all their boxes built to match for the dealership and the ones here in MN that I've been in or worked in, none of them provided Snap On or Mac/matco. The Mercedes dealership I work at provides everyone with Rousseau tool boxs, built in Canada. Oh, and the the tech next to me has a Husky tool cart so....

I can't believe guys accept business/dealer supplied boxes. No choice in layout, most I've seen are double bay boxes (too small), and someone else has keys? My tools, paid for with my money, and someone else has keys?


My employer once informed me it's "company policy" they have a key to my box. I literally laughed in their face, until I realized they were serious. When they pay for the tools, I'm happy to give them a key. To this day, no one has a key to my box, aside from the guy who paid for it all. :thumbup:
 

Yarpo

Well-known member
Joined
Feb 11, 2017
Messages
1,356
Location
Minnesota
I can't believe guys accept business/dealer supplied boxes. No choice in layout, most I've seen are double bay boxes (too small), and someone else has keys? My tools, paid for with my money, and someone else has keys?


My employer once informed me it's "company policy" they have a key to my box. I literally laughed in their face, until I realized they were serious. When they pay for the tools, I'm happy to give them a key. To this day, no one has a key to my box, aside from the guy who paid for it all. :thumbup:

The boxes I've seen provided are massive, I'd take mine over two or three Harbor Freight ICON boxes probably :thumbup:

I'm guessing 30 inches deep and 60 inches wide, at least 5 feet tall as the top skinny drawer is near neck level, plus you have the tool cart, hutch, overhead storage, and the drawers on the left. I think I've filled up maybe half of the drawers and that's generous.

7afde43d8facff526cd36b57c2fc6a25.png


As for the keys I never thought about that, I was given two keys, not sure how many most manufactures make, I don't imagine more than two but who knows, unless someone high up is going to go steal everyones tools, I'm not worried about it, plus in this day and age there's enough cameras to cover any other concern. As for my last shop if someone asked for my key(s) I'd also laugh in their face simply out of principle, I never locked my box there but yeah, that's a dumb policy.
 

WittHay

Well-known member
Joined
Jan 6, 2016
Messages
2,157
Location
Surrey, BC Canada
Most high end luxury dealerships have all their boxes built to match for the dealership and the ones here in MN that I've been in or worked in, none of them provided Snap On or Mac/matco. The Mercedes dealership I work at provides everyone with Rousseau tool boxs, built in Canada. Oh, and the the tech next to me has a Husky tool cart so....

It provides a more uniform shop and saves the mechanic the expense of a tool box. Also every easy to customize and add accessories

It seems money is no object for dealerships when it comes to quality North American built boxes.

The first picture is a Mini and then a Lexus dealership. Both local and then a Ferrari dealership from back east.
 

Attachments

  • PortfolioAuto_BMWMiniLangley-1.1458154643.jpg
    PortfolioAuto_BMWMiniLangley-1.1458154643.jpg
    98.9 KB · Views: 104
  • PortfolioAuto_JimPattisonLexus-3.1458154642.jpg
    PortfolioAuto_JimPattisonLexus-3.1458154642.jpg
    99.4 KB · Views: 103
  • PortfolioAuto_FerrariQuebec-2.1458154643.jpg
    PortfolioAuto_FerrariQuebec-2.1458154643.jpg
    99.5 KB · Views: 106
Last edited:

WittHay

Well-known member
Joined
Jan 6, 2016
Messages
2,157
Location
Surrey, BC Canada
I see one drive by quite often. I just can't seem to get him to stop, though.

I was curious about Cornwell a while back, and was surprised at the number of dealers in Washington state. There are actually 700 Cornwell dealers in the US

I am still waiting for someone to buy one.

Cornwell introduced a Platinum 100 year anniversary box earlier in the year. A quick search found 3 guys buying a $12,000 retail box.

Somebody, somewhere should be able to buy a HF Icon $4000. make that $2500 tool box. Just curious if it will be for home use or actually used in a commercial shop
 

Attachments

  • 56952740_1228335880673130_3735264501063221248_n.jpg
    56952740_1228335880673130_3735264501063221248_n.jpg
    54.4 KB · Views: 64
  • 65306179_2373516942937240_7852571540016070656_n.jpg
    65306179_2373516942937240_7852571540016070656_n.jpg
    46.5 KB · Views: 59
  • maxresdefault.jpg
    maxresdefault.jpg
    127.2 KB · Views: 62

yrly

Well-known member
Joined
Jul 23, 2006
Messages
691
Its all relative, I have the standard grade Craftsman loaded well beyond it’s likely design capacity, I am gentle with it and it holds up fine. I also have a cheap Stanley. At my dad’s garage there is powder coated US general, and a Snap On.

The thing with the Icon is it is almost too expensive for what it is trying to be.
 

Here2Learn

Well-known member
Joined
Oct 27, 2009
Messages
342
Location
Alabama
Serious question:

The 56 was shown as $4,000 on the red beard video. If they did the coupon and after tax, that is around $3,500 around here.

Will it hold $3,500 worth of HF tools? Even if it did, that is a $3,500 box to hold $3,500 of tools. Seems lopsided!
 
To avoid these ads, REGISTER NOW!

az45

Well-known member
Joined
Mar 19, 2014
Messages
298
Location
Tucson
What if Sears, Lowe's or HD had come introduced the ICON brand? Would this conversation be any different?

I have a 40 year old 7ft SO and a Cornwell in my race shop, 2 of the 4ft HF Generals at home built into a work bench. They all work great for their intended purposes. I don't make a living with my tools, so the value for me is different.

The new HF flyer says ICON will be at the SEMA show this year, I'm as interested to see the boxes as to talk to them about their intentions with the new line.

At the end of the day, its the Indian and not the arrow. My hammer will swing the same from a ICON box as it does from a Cornwell or whatever..
 

dogdog

Well-known member
Joined
Nov 15, 2011
Messages
12,711
What if Sears, Lowe's or HD had come introduced the ICON brand? Would this conversation be any different?

I have a 40 year old 7ft SO and a Cornwell in my race shop, 2 of the 4ft HF Generals at home built into a work bench. They all work great for their intended purposes. I don't make a living with my tools, so the value for me is different.

The new HF flyer says ICON will be at the SEMA show this year, I'm as interested to see the boxes as to talk to them about their intentions with the new line.

At the end of the day, its the Indian and not the arrow. My hammer will swing the same from a ICON box as it does from a Cornwell or whatever..

It probably won't make a differences... it's not HF much, it just the COO that is the trigger... no one even care if it was design here... yea I think that video from den of tools mention HF have a design team here. Maybe if you go to SEMA, you can confirm if this rumor is true or not :)
 

Nineeightyone

Well-known member
Joined
Mar 21, 2018
Messages
393
Location
Pennsylvania
It probably won't make a differences... it's not HF much, it just the COO that is the trigger... no one even care if it was design here...

Some people definitely get all upset about HF as a retailer, despite that they employ a ton of US labor. On the other hand, some people (myself included) will flock to HF for the inexpensive tools, sometimes they're plenty good enough to get the job done and sometimes you wind up breaking a tool and have to buy a higher-end replacement.

Ultimately yes, tools and tool storage are a personal decision. But if we all accepted that our answer wasn't the correct answer for every individual's situation, we wouldn't have discussion, now would we? :lol_hitti

I'm more annoyed that the ICON rollout as a whole is select stores, there's no way I'm going to spend that kind of coin on any tool without being able to see it in person firsthand. Hopefully the whole line rolls out to more stores as time passes, because while I understand limited floor space, I don't think it necessary to have several displays of each tool cart in each color. Shrink that down and show off the new line, maybe someone with more coin than I have will buy in.
 

pi_guy

Well-known member
Joined
Jul 27, 2014
Messages
2,827
Location
N/A
Keep on with the blind hatred, brand fanatics.

Got a question did you spend hundreds of dollars on Snap On Tools and have them fail and be useless? I spent more than that on HF junk I learned my lesson just try to help out those that have common sense.

Going to point out three failures that are really put shame on HF.

I bought the welding table in less than a month it developed a wobble in the hinge, every time you shifted weight it would move. So if you a TIG welder and you try to use this table it did not work.

Bought the biggest vise they had the first time I used it the vise would not unclamp and took a pipe on the handle to get it to release. Had a big fight with HF to get them to accept as a return.

The tooling drill bits, carbide burrs and counter sinks did not last minutes out of the packages. I got carbide burrs from the 70's that still work well.

Purchased a tool cart and glass beader both cut me during assembly do to piss poor manufacturing & QC processes that left burrs.


So I spent a whole bunch of money to setup a shop and with the failures in the shop and in front of clients there was only one choice to remove HF stains from shop.

You can use the term hater because it gives you the ability to avoid facts, and you can live in a fantasy that your semi pro HF box and HF tools will be just like a Snap On one.
 

dacan23

Well-known member
Joined
Apr 15, 2014
Messages
2,804
Location
RI
They probably are being a little conservative as those are exp big ticket items to manufacture and send to every store, especially if they dont sell.

For the price of a full Icon setup it is more than the total inventory of a few aisles. Shoot take away other tool cabinets and power tools, you could buy all the rest of inventory in the entire store for less than an Icon setup.

Will be interesting on the pricing strategy over the next year. Either they wont be excluded from coupons or they will cut the price and then exclude them from coupons.

I'm more annoyed that the ICON rollout as a whole is select stores, there's no way I'm going to spend that kind of coin on any tool without being able to see it in person firsthand. Hopefully the whole line rolls out to more stores as time passes, because while I understand limited floor space, I don't think it necessary to have several displays of each tool cart in each color. Shrink that down and show off the new line, maybe someone with more coin than I have will buy in.
 

WittHay

Well-known member
Joined
Jan 6, 2016
Messages
2,157
Location
Surrey, BC Canada
Nothing about these boxes being made in China. Its the company behind them and the way they design(copy) and market their products.

Napa Canada brings in a container load of 60 x 30 boxes and HF brings in a container load of 56 x 25 boxes

Carylyle Platinum beats Icon. Compare $2700 to $5400. Save $2700

Carlyles regular price is $2700 cad. HF Icon is $4000 usd x 1.35 exchange = $5400 cad

No coupons, no comparing to Snap-on, no giving away boxes to totally impartial you tube reviewers. No comments like putting the tool trucks out of business when there are over 3000 Snap-on dealers in the US and HF has only 1000 stores. HF can only afford to put the Icon boxes in a third of their locations,
 

Nineeightyone

Well-known member
Joined
Mar 21, 2018
Messages
393
Location
Pennsylvania
They probably are being a little conservative as those are exp big ticket items to manufacture and send to every store, especially if they dont sell.

For the price of a full Icon setup it is more than the total inventory of a few aisles. Shoot take away other tool cabinets and power tools, you could buy all the rest of inventory in the entire store for less than an Icon setup.

Will be interesting on the pricing strategy over the next year. Either they wont be excluded from coupons or they will cut the price and then exclude them from coupons.

That makes sense, I suppose I hadn't considered it from a logistics standpoint.

I'd still like to see some of the hand tools in stores, we still only have the speed collar and torque wrench at my store, while reversible ratcheting wrenches are nowhere to be found. I'd imagine that making a little room for the items that don't have a cheaper alternative at least in the "smaller" stores would still be worthwhile, there have been plenty of times where I've gone to HF looking for a tool only to find there's not a single offering of what I'm after, much less different quality levels.

Got a question did you spend hundreds of dollars on Snap On Tools and have them fail and be useless? I spent more than that on HF junk I learned my lesson just try to help out those that have common sense.

You can use the term hater because it gives you the ability to avoid facts, and you can live in a fantasy that your semi pro HF box and HF tools will be just like a Snap On one.

Conversely, I've spent a decent amount of money at HF, and the tools have generally been just fine. Anecdotal evidence in either direction is just that.

Some people will use and abuse tools far harder than others. My HF grinder has been just fine for the past few years of moderate use, my ratchets have seen heavy use, as have my impact sockets, jacks and jackstands, locking pliers, and other items. My box is probably a step below the US General offerings. But at the end of the day, I'm still enjoying my hobby of automotive maintenance, repair, and performance upgrades. I'm doing home remodeling projects, learning more about woodworking, and slowly equipping myself to deal with whatever projects come my way.

I think this whole discussion comes down to individual needs. For some, a $4,000 used car will be just fine for day-to-day things, where others might need a $30,000 truck with towing capability. If you're just moving bikes around, you don't need the truck -- but if you're bringing a project car in an enclosed trailer, the $4,000 compact likely won't fare so well.
 

dogdog

Well-known member
Joined
Nov 15, 2011
Messages
12,711
Nothing about these boxes being made in China. Its the company behind them and the way they design(copy) and market their products.

Napa Canada brings in a container load of 60 x 30 boxes and HF brings in a container load of 56 x 25 boxes

Carylyle Platinum beats Icon. Compare $2700 to $5400. Save $2700

Carlyles regular price is $2700 cad. HF Icon is $4000 usd x 1.35 exchange = $5400 cad

No coupons, no comparing to Snap-on, no giving away boxes to totally impartial you tube reviewers. No comments like putting the tool trucks out of business when there are over 3000 Snap-on dealers in the US and HF has only 1000 stores. HF can only afford to put the Icon boxes in a third of their locations,

LOL, I want to see that in their ads.
 

Steve_P

Well-known member
Joined
Sep 15, 2010
Messages
5,188
They're gonna sell 100+ US General boxes for every Icon. Same with Pittsburgh vs Icon breaker bars. The price difference is too extreme. They're going to have to rethink pricing or they're going to be wasting a lot of store space on items that collect dust. They want to compete with Snap On but their main competition is themselves. Dunno, but I think this is gonna be a fail if they don't lower prices.
 

kythri

Well-known member
Joined
Jan 3, 2007
Messages
6,330
Location
Lebanon, OR
Got a question did you spend hundreds of dollars on Snap On Tools and have them fail and be useless? I spent more than that on HF junk I learned my lesson just try to help out those that have common sense.

*SNIP*

I don't believe you.

You can use the term hater because it gives you the ability to avoid facts, and you can live in a fantasy that your semi pro HF box and HF tools will be just like a Snap On one.

Mmmkay.
jerkitsmiley.gif
 

Strouty

Well-known member
Joined
Mar 21, 2010
Messages
38,224
Location
Southern Maine
My Dad has lots of HF tools, plus the old 72” box, he loves them, I can’t understand why. Last time I borrowed one of his screwdrivers, I twisted the handle off the blade, the open end wrenches are loose enough to slip on new bolts box ends do not feel much better. The tool box is acceptable, but he is not opening and closing it all the time. Harbor freight’s warranty is annoying to say the least, they want the whole set when replacing on socket, yet refuse to open a new set and pull the socket out for you. I can’t imagine what spending $9k on a toolbox from them would be like. I didn’t pay much more than that for my 84” epiq and then I got $1500 more in tool credit for finance by it, paid it off in six months and didn’t pay any interest.

Now all that being said, there are lots of things that I do buy from HF, but the $9k tool box is right up there with the $3 assortment of automotive fuses that I would never buy.
 

pi_guy

Well-known member
Joined
Jul 27, 2014
Messages
2,827
Location
N/A
I don't believe you.

Would not expect you to, you can not process anything that you do not agree with. Been many places that you have not, so you not believing me is like a big whoopie who cares.
 

kythri

Well-known member
Joined
Jan 3, 2007
Messages
6,330
Location
Lebanon, OR
Would not expect you to, you can not process anything that you do not agree with. Been many places that you have not, so you not believing me is like a big whoopie who cares.

Nah - it's simply that your story isn't believable. Claiming to spend "hundreds of dollars" at HF and everything you bought broke, so you keep going back and keep spending money there.

It's not rational, it's not believable.

You keep trying to frame this as if I'm anti-Snap-on or something, which I'm not. I own hundreds (with the cost of the ratchets, that's problably exceeded at least a thousands) of dollars of Snap-on tools.

Likewise, I'm not bashing Snap-on boxes. They're great boxes.

The bear said it best - Customer Stockholm Syndrome is a thing, and it is evidenced in this thread and the rest of the Icon threads.

The HF haters simply aren't honest people. That's really all there is to it. They're threatened by Icon, so they, once again, bring out the lies to try to sink any support of HF.
 

Strouty

Well-known member
Joined
Mar 21, 2010
Messages
38,224
Location
Southern Maine
I think in the end, the price point and consumer confidence will knock this tool box out of existence. People talked about what if Lowes, Home Depot, or Menards unveiled this tool box, well they sell things that cost considerably more and have been selling bigger ticket items for years. The Icon box must be 3 or 4 times more expensive than anything else harbor freight sells, that doesn't instill confidence in most people's minds. Besides, I have yet to see or hear anyone that said they actually plunked down the cash to buy it (with or without scammy coupon). I plunked down my money on an Epiq and I like it a lot. The youtube infomercials are the only thing I have seen, but they sure didn't drop $9k on it.
 

kythri

Well-known member
Joined
Jan 3, 2007
Messages
6,330
Location
Lebanon, OR
You have yet to see or hear anyone that said they plunked down the cash to buy one - big surprise, because the line isn't even officially released yet. Soft-release, it's been available for maybe two weeks.

Further, you're not going to see anyone spending $9K on an Icon box, because there is no $9K Icon box. $9K is the pre-coupon-discount price of an entire combination of box, hutch, lockers, side cabs, etc.
 

dsimatt

Well-known member
Joined
Dec 9, 2012
Messages
6,478
They're gonna sell 100+ US General boxes for every Icon. Same with Pittsburgh vs Icon breaker bars. The price difference is too extreme. They're going to have to rethink pricing or they're going to be wasting a lot of store space on items that collect dust. They want to compete with Snap On but their main competition is themselves. Dunno, but I think this is gonna be a fail if they don't lower prices.
It's kinda like McDonald's trying to sell their upscale gourmet burgers for the same price as a actual restaurant's. You shop HF for decent cheap tools, their boxes are good to but now you Jack the price on these ICON boxes and you can get proven brands for around the same price.
 

Mechanical Noise

Well-known member
Joined
Apr 25, 2014
Messages
2,635
Location
Southeast of O'Hare
They're gonna sell 100+ US General boxes for every Icon. Same with Pittsburgh vs Icon breaker bars. The price difference is too extreme. They're going to have to rethink pricing or they're going to be wasting a lot of store space on items that collect dust. They want to compete with Snap On but their main competition is themselves. Dunno, but I think this is gonna be a fail if they don't lower prices.

If the ICON boxes lets HF raise the price on the US General boxes then ICON can be a success even if HF doesn't sell a single ICON box.

HF does interesting things with price discovery.
 

M6erfan

Well-known member
Joined
Dec 6, 2014
Messages
10,170
Location
'Merica!
Stopped into HF to have a look around. They had the 56" Icon set up with the top hutch, top box, and side locker (the $9k setup). It was interesting to look it over right next to the U.S. General Series 2 box. I'll say this, the Icon is a well built box, obviously better than the U.S. General. Worth it? Who knows, that's a personal decision.

The sales girl told me about the 20% coupon good through the end of Oct.

I put all my weight on the bottom panel of the top drawer (fully pulled out) and it didn't bow, seems pretty beefy. Nice box.
 

dkmc

Well-known member
Joined
Jan 20, 2008
Messages
950
Location
NYS--Upstate in the corn fields
I'm really hoping the US General boxes don't disappear and leave only ICON as a choice.
No way would I ever pay that much for any tool box. I've been wanting the USG setup for some years now, but haven't been able to justify it yet. It's a bit discerning, the direction HF seems to be going. I liked some of their dirt cheap tools, and they worked and still work well for my purposes. The completely bad ones I tried, I returned for a refund, no harm no foul. Now, prices are up across the board, and with some of the stuff I don't really need to pay 2x or 3x the price even if the quality is 'better'. Their business model seems pretty clear, get in cheap, develop a following, ratchet up prices. I will say the stores do not seem nearly as busy as they used to be before Bauer, Hercules, and Quinn showed up.
 
To avoid these ads, REGISTER NOW!
Top Bottom