Tire inflation recommendations correlate very closely with GVWR (often different from front to back) and the the load tables for a given tire.
To establish inflation correctly, you need to know the specs for the OEM tire and your door sticker values. Calculate inflation pressure using the following formula:
[Original Tires Max Load Rating] * [Sticker's
Recommended P.S.I.] / [Original Tires Max P.S.I.] *
[New Tires Max P.S.I.] / [New Tires Max Load Rating]
If for example your OEM tire is load rated C, and you purchase load rated D tires (exact same size) your inflation pressures will drop. On the autoX track we set inflation based on temperature, chalk markings, and desired handling bias. For example, inflation of the rear tires beyond the "formula" numbers will generally increase oversteer. If you arbitrarily set inflation pressures, you run the risk of tire wear problems and handling bias that the car manufacturer did not intend.
If you're interested in the tech side of this discussion, this is my goto reference:
http://www.toyotires.ca/sites/default/files/loadinflationtable.pdf