I have to disagree with the assessment of the business models for OCC and GMG. Sometimes, you make as much money as you can, as quickly as you can (branding, etc), before the fad fades. Teutel's (and possibly Rawlins', it remains to be seen) is how fast they spend the money coming in. OCC was bound to fail eventually, that style of bike, while still popular in some circles, does not have the popularity it used to, if they had saved a quarter of the money they made during the peak, they would have been okay.