I spoke to an Amazon rep and explained that the punch set appeared to be bogus. I asked if the punch sets were coming from B&S or a 3rd party supplier. He said all indications are they came from B&S. Best he could do is offer a refund.
I did an online chat with Amazon and they agreed to exchange them with http://www.amazon.com/dp/B0006J4OUC/?tag=atomicindus08-20
I did an online chat with Amazon and they agreed to exchange them with http://www.amazon.com/dp/B0006J4OUC/?tag=atomicindus08-20

Sent mine back for refund.
Consequently the new punch sets are now manufactured in India.

So it appears this little mess has cost me money. $2.32 restocking fee was applied to the credit despite me indicating on the online return request that I didn't get what was advertised. I'm annoyed, but not enough to call them and deal with it. So just an FYI to those of you thinking about using Amazon's return policy to send it back, read the refund email.