Totally understand your interest / fascination? with industrial controls... I used to wire, troubleshoot and repair on industrial controls and automation, as well as got into designing smaller industrial controls toward the end of my career as an electrician.
One of the best things I was taught in school and in the field was to follow the K.I.S.S. method when designing controls, which is "keep it simple stupid".
Just my two cents, but being proficient at industrial automation is having a current knowledge of the controls and equipment available to you, having a strong mechanical background, knowing how to get the absolute most out of control equipment so you can use the absolute least, knowing when redundancy is necessary and how to make redundant systems as simplistic as possible, etc.
When it came to controls, we generally only built with Allen Bradley as they were incredibly reliable, though definitely higher on the price point. When we didn't use Allen Bradley, we used mostly Schneider Electric / Square D for light commercial and residential automation.
When it came to getting in the door, especially with larger companies (mostly lumber and MDF mills, petroleum reclamation / refinement and sand / gravel processing around Montana), getting the most simplistic design with the lowest price point on materials while sticking with their brand choices (Allen Bradley, Square D, etc.) is what it took for you to get contracts, but once you were in the door and had essentially "proven" yourself, you were set until you either A.) retired, B.) killed or injured yourself or someone else or C.) did not meet deadline requirements.
Just my two cents on controls.