Independent auto repair shop are caught between a rock and a hard place. Customers want their car fixed today or at worst tomorrow. This means a parts store that is well stocked (big inventory) or connected to a large warehouse system. Add in delivery charges and parts price are crazy !
I disagree with this model ! If a shop is charging $75-$100/hour there should be plenty of money on the table to pay the mechanics, the manager, the book keeper and all of the overhead. There has to be a better solution.
Not even close. I would vastly prefer to charge $200 an hour or whatever, sell at walk-in prices or list, and pocket the difference between my cost and "retail". I doubt this will happen though.
That's me !! I don't know how to make this work, but there has to be a way. If you told a customer, "If you can wait until next week, I can save you $200-$300 on that brake job !" don't you think you would get a lot of customers ?
The issue is you are comparing 2 different products, as your example shows. Most people that need brakes, are grinding. Additionally, why as a shop, would I deal with rockauto (who has zero return/warranty coverage), when 90% of my customers are 100% happy to pay what I charge? Actually I should say 100% of my customers. LOF cars (with their own "mechanic") and those who cry about price, are two groups I do not actually consider customers. Most who complain about price do so after buying nothing.
- Make the customer buy the parts but the shop specifies the brand (and likely has to look up the numbers) ?
- The shop order the part, but only after a "down payment" ?
There has to be a solution !
The price difference for auto parts between "suggested retail" and RockAuto or Amazon is too great, even with 2-7 day delivery, to ignore !
Prepare to have me sound cynical.
You will get ******* lied to every single time. Tell customer to buy a battery, they come back with the cheapest 12volt battery from walmart. "The book said it fit". No it ******* didn't that battery couldn't start a civic let alone your BMW, wrong shape/size/terminal location.
I have finally hammered the "DEPOSIT OR NO PARTS" idea into the shop, although it is forgotten sometimes. So now we paid to ship a part from the midwest, get to ship it back, and have no customer. And I trip over that pipe for 3 weeks while we call their phone which is out of service.
I am also not a parts directory. Why am I using my time, to make less money? Get the customer to buy on rockauto at cost, after I figure the parts out, I install for labor only. So if rockauto screws up, I'm not on the hook? No, it's my problem.
That's why I loath customer supplied parts and labor only tickets. The parts are often wrong, or horrific quality. The diagnosis is usually wrong too, lots of oxygen sensors for lean codes, when you can nearly hear the vacuum leak. I frankly don't want that business.
Let's get real. Installed R134A refrigerant is about $50 a pound and that is after the $50-$100 diagnostic fee. You can buy the stuff at Walmart for less than $10 a pound. I can go on and on.
An A/C machine is 3-7k. I charge 120 a pop, I charge/vac it, if it doesn't work I tell you why. I think that's an awesome price, having owned cars with no A/C. I also passed a 15 question EPA test to be licensed to use/sell/fix 134a systems.
This forum does not represent the "average" consumer. I enjoy educating my customers, and I want them to have a basic understanding of how their car works. I am equally priced to similar shops in my area, and am "known" in the area as "the guy at shop X" who does numerous things no one else will touch. "Yeah I was told to call here and ask for Scott? Shop Y refered me because they said you do job Z". I am generally not cheap for the more "specialty" stuff. If someone doesn't like that, I'm not offended, feel free to do it yourself. I only get offended why name calling or "come on hook me up brah" comes out.
There is ALWAYS a subset of the population that believes service "X" is too expensive, and thus do it themselves. I can pour concrete, but my driveway is going to get done by pros when the time comes. YMMV