Data mining is a real problem, so much so that this forum has a letter scramble to search if you are not a registered member. The Garage Journal's phone number is "512… No way Jose…" if your are curious on the about us page.
We are a distribution company at risk of ID theft by people who will attempt to impersonate our business trying to get things shipped to freight forwarders so they can get it out of the country just as one example. By the time we get the bill it is gone. This has been done successfully for $77K.
This is exactly why companies will only eCommerce sell on eBay, with the prices jacked up 20% to cover the eBay's fees, with zero contact information available that people buy from everyday. We thought we would stay off ebay and try this route 1st.
We hired a firm that specializes in corporate cyber security to create a Standard Operating Procedure for us, so we now do everything the way they suggest without fail concerning our id information, our customer's id information, and our vendors id information. Our phone is available on the site to anyone, a return shipping address is on all invoices, and a phone # is on the customers credit card statement by their payment.
It is errant to draw comparisons of an e-business, and a business which repairs Rovers out of a home garage, has a website that does not take payments, and as hinted at in another of your post in this thread, security is provided by a gun.
Our security consultant said they can impersonate your website, turn off your utilities, and email your social security number with your own email address to you in 72 HRS.
She also can take your cell phone number and make an electronic purchase with it in India because with the cell plan you have, minutes = credits=currency in India, and things are bought there with credits on cell phones. All you need is a used cell phone off of ebay.
She wants to know if you would like her PO box so you can mail her your bullet.
This is how people end up on the "Fraud Victim" segment on the late local news, so wise up.